DIY SEO Plan
|Actionable SEO Road Map|
|We refer to our detailed SEO Guide as a Road Map. It is perhaps the single most important resource required for online success. The humble map is what ensures that your work is productive and not counter productive, it gives you a direction and guidance and ensures that you don't waste time wandering in confusion around the internet trying to identify the White Hat SEO techniques required and avoid the Black Hat SEO methods that will harm your business. SEO is a large and ever changing part of online marketing there are huge rewards for getting it right and significant risks in getting it wrong, don't venture into the jungle without a good map! Don't fritter time and enthusiasm away and become confused, frustrated and resigned to online failure, use a good map, and make sure it is 100% up to date! Our proprietary map is search engine approved, white hat seo only, it is always kept right up to date, it provides detailed step by step guidance and it works directly with our SEO tools, widgets and SEO checklists.|
|Number of Websites|
|Our website packages start with a base package which includes one website.|
Many customers have more than one website, to add more simply add an extra subscription to your account and then add the extra website(s) to your existing account from the “My Account” area.
|Max Number of Keywords - Rank Tracking|
|Sales come from visitors, visitors come from search results and search results come from keywords and phrases., it all pretty much begins with keywords. Our platform offers a host of tools to help you find, keep track, segment and use keywords. Monitor your rank for your selected keywords to see how your optimization work is increasing your site visibility.|
|Max Number of Search Engines|
|Google is the giant but a small handful of search engines cover practically all searches. Most users have their favourite and will use only one search engine so there's no need to miss out on users we have them all. Often you can find an unexpected opportunity on a particular search engine too.|
|Search Engine Results Pages Scan Depth|
|Studies have shown that overwhelmingly the vast majority of users will select from the first page of the search results, the quantity of site visits originating from after page 3 of the SERP is negligible, as an online marketer you are better to spend your time and money finding keywords that will get you onto the first three pages of the search results, the higher your site ranks the better.|
|Max Number of Analyzed Competitor's Rankings|
|Competitor Analysis is a great technique to employ, done correctly it can be a great growth hack and a huge time and money saver. Competitors are not going to make it easy for you but our platform does! We include a premium range of tools to help you learn from your competitors quickly and easily. You can add and remove competitors too so it's flexible just the way you need it to be.|
|Max Number of Backlinks Analyzed|
|Don't be mistaken, backlinking is still a cornerstone of organic site ranking post Google Penguin update, but rather than simple quantity what matters now is quality and quantity and the profile of other backlink metrics. We show you how to build a winning backlink profile by using our platform and how to ensure that it keeps you at the top too.|
|Max Number of Competitors in Backlink Report|
|Don't make the mistake of thinking backlinks don't matter as much since the Google Penguin update, they are still a major ranking factor its just that backlink quality became important as well as the quantity, we refer tol the various quality issues measured in backlinks as the Profile of the backlinks . Backlink reporting allows you to perform a detailed comparison of your backlink profile versus your competitors, then to formulate your backlink strategy.|
|Max Number of Competitors in Backlink Spy|
|Competitor backlink spying is a powerful technique, you can waste days trying to find link opportunities or discover thousands in moments complete with all the information you need to help you prioritize the most productive backlinks or the ones that meet your backlink profile needs.|
|Max Number of Competitor Backlinks Analyzed|
|Access literally thousands of your competitors' backlinks, once you have exhausted a competitors backlinks you can swap it out for another competitor and access a whole new range of backlinking opportunities, this will mean that you will never be short of backlink opportunities and combined with our tools and techniques for organic link building you will drive your site up the search engine rankings as fast as possible.|
|SEO Technical Audit Max Pages|
|On-Page SEO can lead to a significant increase in search engine ranking, more traffic, higher quality traffic, higher conversion rates and ultimately more sales. What you need is our powerful Technical SEO Audit Tool. Checking the technical aspects of your site from an SEO perspective sounds hard but our SEO Checker makes it easy, not only does it quickly identify the on-page SEO issues, it uses point and click navigation and simple practical easy to follow tips on how to fix the problems too, alternatively you can simply send the full report to your webmaster or technical support team to have them fix the problems. Our On-page SEO Audit Tool is powerful and will spot all the issues and help you fix them fast and what's more unlike other tools we don't shortchange customers with mean page limits, our audits will cover the largest of websites and includes some of the most generous limits available.|
|Max Number of Analyzed Landing Pages|
|Landing pages have a special importance, they are first impression a visitor gets of your website and so we provide even morel reporting, analysis, widgets and tools for pages that your designated landing pages. As your website, backlinks and marketing strategy evolves it becomes appropriate for more and more pages to get this additional analysis. You don't need the hassle of changing platforms because you've outgrown the one you are on! We make sure that you have ample capacity for all the analytical power that you need, we don't limit customers to a handful of landing pages instead we make sure that you have huge analytical capacity so that you are never constrained by the platform.|
|Web Buzz Monitoring Keyword Terms|
|Monitor Web Buzz! You know the terms that matter to you, the conversations that you want to drop in on, the mentions you should be aware of, the phrases and names that you want to monitor. Consider our Web Buzz tool like an all seeing and all hearing internet watchdog, just set the terms you want to monitor and get the notifications that you need, engage in conversations, suggest, advise, recommend or just be aware but do it all the easy way.|
|Backlink Watch Scans|
|To begin with a link is a link to most customers, they earn it and move on and search for more, but as your backlink profile builds up you need to be aware of your links and actively monitor your most precious ones. Before joining us very often clients failed to spot the reason for a reduction in traffic and instead misinterpret the cause as something else, often they will compound the error by then taking unnecessary action based upon a false assumption. Typical actions include repricing, discounts, changing a refund policy, introducing services, changing keywords, introducing new campaigns or other erroneous actions. We provide tools that save you the work of monitoring backlinks, our platform shows you your star performers and then with a click you can monitor them so if something happens to that link you know, you can see the traffic effect with a few clicks and take appropriate action immediately based on accurate, timely, correct information. Knowledge truly is power and it gives you the competitive edge.|
|Local Directories - Citations|
|Directories specialize in categorizing websites and provide backlinks to sites listed. There are numerous differently themed directories of both high and low quality. Apart from the direct traffic a listing generates there are SEO benefits too. The type of benefit varies from one directory to another and they can be significant. Some directories offer a high Google Page rank for your site while other directories are classed as authoritative data sources to which Google attributes more trust to which is then passed on to sites listed on the directories.|
We have carefully selected a huge range of the best quality local directories that get millions of visitors each month, we also provide the information you need to get your website listed, and to top it all off in our Premium SEO road map we provide additional detailed information about how to go about creating directory listings, it is important that our powerful SEO tools are used by following the guidance provided in our detailed SEO guide to make sure that you get the maximum possible benefit and also to avoid harming your site traffic with a search engine penalty
For Customers who want the absolute best, no compromises directory listings our optional Power Listing service is highly recommended, with this service your site will get massive exposure on the biggest content publishing networks in the world. Our enhanced Business Listings are guaranteed to increase site traffic even more with high quality leads for your business: Not only do they ensure your site is present on all the additional Premium directories, they also make your listings stand out from the competition with seriously enhanced content and many many more SEO benefits too.
|Standard SE Directories|
|A host of valuable directories carefully hand picked by SEO experts, we don't just include the directories that accespt automatic submissions we also include the important manual submission only sites, ten of them including Alexa, Bing and Google.|
Our content submission tool allows you to submit site maps that you can generate using our platform too.
|We include submission to no less than 45 of the best content directories, these have been carefully picked by SEO specialists to avoid the harmful and spam directories that are simply collecting sites to target them with junk mail, spam registrations and comments.|
We include bookmarking sites like stumbleupon, Reddit, Delicious and Digg. Press release sites like PR.com and webwire. Download sites like Tucows and supershareware. Affiliate directories, photo & video directories, infographic submission and document submission.
|We include handpicked sites for maximum SEO benefit that you can submit your Blog to, RSS Feeds are also included.|
|Auto SE Directories|
|Choose automatic submission of your site to major directories covering individual continents and the entire world, like Anoox and Axxasearch.|
|Competitor Traffic Tool|
|Compare your site traffic to multiple competitors, monitor the effect of your marketing efforts in visitor traffic and other metrics.|
|Competitor Link Profile Tool|
|Use our Competitor Backlink Spy Tool to make your site traffic explode! Backlinks are powerful drivers of Search Engine Ranking but backlinking needs to be done carefully and rules need to be followed especially since the Google Penguin Update. We show you how to do it right with our tools and our detailed SEO Guide.|
|Competitor Social Citation Tool|
|Successful competitors have achieve their positions in various ways, often they will consolidate dominance by adding new marketing channels into their marketing mix. To catch up you need to analyze competitors and pick apart their marketing strategy. Social media is simply huge now customers and companies are using it and you need to study how successful competitors are using the various channels, we give you the tools to gather the information you need to make your own social media marketing strategy.|
|Competitor Rank Tracking Tool|
|Unveil the mysteries behind valuable customer traffic and find out how your competitors win sales! Once you see how competitors are ranking, what keywords they are optimized for and on which search engines you can really make your marketing strategy deliver results Keywords, rank and competitors in SEO terms this is pure gold.|
|Keyword Research Tool|
|Keywords are one of the cornerstones of Organic Search Engine Optimization so they are "baked in " to our SEO platform. We provide a suite of tools that includes some of the best keyword tools in the business - so there is no need to pay for a separate standalone keyword tool.|
Need suggestions for new keyphrases and longtail keywords? Don't worry it's covered you will never be short of ideas again, plus we give you the tools to quickly find the absolute SEO gems that you will want to prioritize.
All the valuable keywords you find need to be organized and used. Our keyword tool includes a host of usability features like powerful keyword ranking tools to sort and segment keyphrases, productivity features like lists, favourites and tags that make sure that the benefits of your keyword research can not just be found but that they are readily accessible wherever you need them. Access to your Keywords and keyphrases is integrated into our other SEO tools wherever you need them so that you can work efficiently and effectively too.
|Competitor Keyword Spy|
|Don't waste time and money with guesswork, find the keywords that are working immediately. This is genuinely powerful information that can directly affect what you do in many ways, how long it takes to achieve rank, how much it costs you to make a sale and ultimately influence whether your business is successful.|
|Webmasters Keyword Tool|
|Use the Google Search Console in Localadworks and find hidden gem keywords, add them to your keywords lists, segment and tag them for easy access in the various platform tools.|
Site Technical Audit
|Technical On-Page Analysis|
|The Localadworks platform enables you to find then fix a host technical on-page SEO issues, 404 errors/webpage not found, broken images, broken anchors, server issues, page access issues, slow response page issues all fixed or just send the report to your webmaster!|
|On-Page Issues Analysis Tool|
|Our Platform enables you to perform a deep SEO audit for on-page SEO issues, what's more we include generous limits for every plan so that you will always be able to find all the problems on every page on your site.|
Title tags, description tags, headings, url structure, favicons, 302 redirects, meta refreshes, xml sitemaps , robots.txt, tag length, landing pages SEO, page speeds, mobile optimization and more are all covered.
Finding the problems is just the start, but don't worry we make fixing them all easy with point and click guidance for the issue and easy to follow solutions alternatively you can simply download a report and simply send it to your webmaster. In no time you can make Google love your website!
|Landing Page Analysis Tool|
|Landing pages have a huge significance to website metrics like bounce rates, conversion and ultimately to rank and site income. Choose which pages to designate as landing pages, choose which keywords to optimize separately for each one of your designated landing pages, test how well each page is optimized for it's own selected keywords, check that each landing pages is in accordance with Google policies and is Google Panda safe, get extra SEO metrics and analysis of SEO issues and ensure that your landing pages are search engine friendly.|
|Page Speed Analysis Tool|
|Page speed is a significant ranking factor for Google and other search engines. Savvy webmasters and SEO experts keep their pages optimized for easy gains technology changes, sites get bloated, complacent competitors can get caught flat flooted and you can take the competitive advantage by ensuring your site is optimized for speed across all platforms, use our tools to monitor and optimize browsing speed and fix problems easily and quickly on desktops, lap tops , tablets and mobiles too.|
|Mobile Analysis Tool|
|Clients often find it hard to believe until they see the numbers but mobile browsing is huge, many experts believe mobile will be the main device for browsing from 2016. Check your mobile conversion rates and compare them to other devices because many businesses are suffering income reduction due to this change. Traffic is vulnerable too; Customers do not like slow websites and neither do search engines! slow sites rank lower. Our platform tests the pages you select for mobile optimization, reports problems and helps you to fix them too.|
|Popular Pages Analysis Tool|
|Use the popular pages tool to gain insight into which pages are performing best on your website and why. Discover your own formula for success then repeat it with new pages or apply the formula to less successful pages.|
|Internal Link Optimization|
|Move Page Authority to where it will produce the maximum benefit just like the SEO Experts do by careful use of internal linking, make pages even more visible and attract highly targeted traffic and increase conversion rates. We show you when to use this internal links and how to do it well.|
|Link Text Analysis|
|Increase your rank on the Search Engine Results Page! Check that your site is Google Hummingbird friendly then ensure you remain optimized for Organic Search Engine Results by reviewing all backlink anchor text and outgoing link text too for diversity, relevance and repetition using the Link Optimization Tools and Reporting.|
|Page Authority Analysis|
|Learn how much link juice your pages receive and check the anchor text used with our Page Authority Analysis Report use the information when making Internal Links to move Page Authority to where it is most useful.|
|Landing Page Analysis|
|A wealth of Powerful tools are available to optimize your all important Landing Pages our deep SEO audit and extra metrics for landing pages enable you to optimize your own landing pages using the resources that are directly under your own control, there is no reason not do this!|
|Manual, High Quality Link Building|
|We provide so many different tools for Link building that you will never be of short of backlink opportunities again or waste time searching fruitlessly.|
From competitor analysis, to content submission to social media, listings and much more literally thousands upon thousands of possibilities to build high quality backlinks that will not only bring you traffic but will drive your site up the search engine results page on the keywords you choose.
|Current Link Quality Tool|
|Backlinks are still one of the most important factors in search engine ranking but since the Google Penguin Update it's no longer just a simple matter of numbers, quality counts too and what's more a host of other things we collectively refer to as backlink profile because the algorithms used by all search engines are becoming more and more sophisticated all the time.|
Don't worry our platform provides you with all the tools you need to build the backlink profile you need to succeed AND stay at the top of the list of organic search engine results.
|Toxic Link Tools|
|The short answer is that backlinks are powerful, important, can be time consuming and and therefore the search engine algorithms about them are ever evolving.|
To harness the power and avoid the risks you need tools that help to actively manage your backlink profile for you, that help you to continually add high quality links to your profile catalogue while also maintaining the quality of your profile in the most efficient timely way possible.
Our Toxic Backlink Tools use Search Engine Approved criteria for bad links, you can also adjust the toxicity rules as required.
Toxicity reporting highlights the bad links which you can evaluate and choose to allow if you wish or use the platform and guidance to easily fix the problem and remove the harmful effect of toxic links to recover from a Google Penguin penalty. Looking at your backlink profile in detail the SEO Value of any backlink can range from hugely beneficial to very harmful and anything inbetween and what's more the value of an individual link or links is not fixed, helpful links can become harmful due to changes in the your own link profile or in the wider environment like changes in the search engine algorithms,site ownership, hosting,anchor text, the types of links out from a source,penalties and more.
|Toxic Link Reporting To SE's|
|Once you identify harmful backlinks using configurable toxicity rules, you can still choose to ignore them if you wish.|
However if you wish to proceed with removing the bad backlinks you can follow our simple guide to removing backlinks. Finally, if all else fails, our platform allows you to easily cancel their harmful Google effect with the Integrated Backlink Disavow tool.
|Social media is huge and Facebook is the biggest of all, it's viral and people love it, Social media increases brand awareness, lead engagement and customers, needless to say "Social Signals" are a ranking factor for search engines too.|
Facebook Insights data is available to customers within the Localadworks platform so it is easy and efficient to work with.
It provides detailed marketing information about your Facebook page including demographic data about your audience and how people are reaching or engaging with your posts, quantify people reached, people who clicked and people who reacted, commented or shared a post, there's data for videos posted too.
|Social Media Citation Building|
|Can't understand how your competitors are winning so much traffic? Analyze their Social activites with the Competitor Social Media Citations tool. Gain information and opportunities to engage new customers.|
|Web Buzz Monitoring Tool|
|Use the Web Buzz tool to keep tabs of trends, conversations, industry terms, brands, competitors, your own name and more.You will be amazed by the value this tool adds! Choose the terms that are most useful to you to monitor and get additional notifications so you can respond fast, brilliant for reputation management and engaging new customers.|
|Social Engagement Tool|
|Making the link between Social Media channels and your website is one of the key challenges in successful Social Media Marketing.|
Monitor social activity linking back to your website landing pages on major social media channels like Google+, Facebook, Pinterest and Linkedin, adjust your social media engagement to ensure social contacts turn into website visitors then monitor their conversion rate as paying customers.